Advanced IP Strategy: “Going Global”
February 11, 2021
The IAC Education Team would like to thank all who joined us for our first webinar in the Innovator Series – Going Global with Your IP.
Going Global explored key aspects of IP strategies for companies entering different global markets. The discussion included presentations from Peter Cowan and Jim Hinton, co-founders of IAC, and featured a fireside chat with our guest speaker Dr. Anne Robinson, Chief Strategy Officer at Kinaxis, a leader in supply chain planning software based in Ottawa.
Discussion topics our speakers covered included licensing practices and regimes, best practices for prosecution and enforcement, managing a global IP portfolio and strategy, trademark and branding strategies, multi-jurisdictional patent filings and considerations that are factored into a global IP strategy from a company’s perspective.